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Newspaper
Winchester Evening Star
Location
Winchester, Virginia, United States of America
Date
Jun 06, 1979
Page
9
In Boynton Beach Florida Speedy Alka Seltzer, a noted 1950s television figure, is retired and stored away in a desk as the era ends and a new era begins with the familiar slogan plop plop fizz fizz.
Geoff Wade, 61, recalls the hand carved Speedy Alka Seltzer advertising figure created in 1953 for the Alka Seltzer Co. The original doll shows wear with chipped paint as Wade contemplates restoration before he ages further.
A Chicago Tribune feature blends a high level bridge analysis by Goren and Sharif with a profile of Wade, founder of Wade Marketing. It recounts a dramatic six spade contract and details Wade’s creation of Speedy the Alka Seltzer mascot and his agency’s rise before selling the firm in 1966.
Vermont Governor Richard Snelling promoted a “vacation at home” program in radio ads to save gasoline. He was in the Midwest during ads, with aide Charles Butler noting the trip had been planned since Christmas. The spots promise that everything to see or do is within hours in New England.
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