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Newspaper
Washington Evening Journal
Location
Washington, Iowa, United States of America
Date
Dec 09, 1935
Page
5
Washington and community will vet the showroom this week as Studebaker presents two public groups built to specifications. The firm claims steel bodies mark the safest, with beauty and rugged motor quality praised at auto shows nationwide.
The 1936 Studebaker line comes in two groups The Dictator and The President. The President is a deluxe model designed styled and trimmed by Mrs Helen Dryden. The Dictator uses a new six cylinder engine while The President uses an eight cylinder and both promise better acceleration top speeds and fuel economy. Body options include three and five passenger coupes St. Regis two door and four door sedans and a convertible roadster with the Custom sedans offering large rear baggage space.
Studebaker adopts cautious radical testing, emphasizing four years of evolutionary design. VP Barney Roos notes hydraulic brakes and a unique rust-resistant compound brake system as major advances, yet stresses no radical departure. The 1926 line is described as leading in engineering while remaining practical and reliable for customers.
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