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Madonna's ascent shaped by DeMann as market strategy
Gary Graff details how Madonna Louise Ciccone, mentored by Freddie DeMann, transformed from a dance-club act to a top pop star. The plan combined slow album release with club-first 12-inch singles and a pivotal MTV video push that broadened her audience and solidified chart success.
MENTIONED IN THIS ARTICLE
Detroit
Madonna Louise Ciccone
Freddie DeMann
Michael Jackson
DeMann
Madonna
Jackson
Michigan
New York
France
Big Apple
Manhattan
Danceteria
Michael Rosenblatt
Sire Records
Warner Bros
Rosenblatt
MCA Records
Seymour Stein
MCA
Bobby Shaw
Shaw