Not tonight dear I have a headache ad
Orlando ad executive Tom Messner leads Bristol-Myers Datril campaign using a playful "Not tonight dear" premise. He aims to outpace Tylenol by breaking advertising norms and moving merchandise with a humorous, suggestive TV spot that centers on a relieved wife after taking Datril.
MENTIONED IN THIS ARTICLE
Noel Holston
Orlando Sentinel
America
Tom Messner
Ally and Gargano
New York
Messner
Datril
Tylenol
Bristol-Myers
Darril
Carril
TV Highlights Prime Time Lineup Snapshot
A chaotic 1980s style grid lists TV specials and movies across channels. Highlights include Hart to Hart operations, Splash and The Blue Lagoon films, Cheers and Dynasty episodes, in addition to sports and public affairs programs.
Live TV Guide Highlights Western New Year Weekend
Program listings show varied evening fare across networks with films and specials. Highlights include Tonight’s satirical puppets on Cinamax, The Streets of San Francisco prison rampage, and a lineup featuring One Flew Over The Cuckoo’s Nest and Twilight Zone The Movie on multiple channels.
MENTIONED IN THIS ARTICLE
ST. Elsewhere
Auschlander
Westphall
Craig
San Francisco
Christine
Peter
CBS
Bill Kurtis
WOR
Hawaii Five-O
Showtime
Michele Michaels
Robin Stille
Cinemax
Susan Kiger
Lisa London
700 Club
Fred Travalena
Desi Arnaz
Desi Arnaz Jr
TMC
Jack Nicholson
Louise Fletcher
Sara
Wwe
Hole SportsCenter
Jone Freire
New York Rangers
Buffalo Sabres
Cheech & Ghong
Also Mentioned on This Page
Chronicle
Willis
Charlene
Drummond's
Isaac
Hart
Hart Jonathan
Jennifer
Tom Hanks
Daryl Hannah
Beverly Hillbillies
Los Angeles Dodger
Leo Durocher
Jethro
Laverne & Shirley
Kid Brother
Neil Connery
Daniela Bianchi
Gomer Pyle
Carol
Gomer
Entertainment Fonight
Genie Francis
Three’s Company
Jack
Larry
Dallas Sue Ellen
J.R
Kool & the Gang
Joanna
New Orleans
WGN
Barney Miller
Wajo
Little House ON the Prairie Charles
Alden
Terri Byland
Cleveland
Laugh Reunion
Latka Gravas
Mulcahy
Benson
Kraus
HBO
Jonathan
James Farentino
Tess Harper
MET
Tosca
Hildegard Behrens
Placido Domingo
Cornell MacNeil
Italo Tajo
Puccini
Giuseppe Sinopoli
Archie
Edith
Gene Kelly
Mitzi Gaynor
Brooke Shields
Christopher Atkins
South Pacific
Robert Logan
Mikki Jamison-Olson
Charlton Heston
David Carradine
Atlanta Braves
Bruce Benedict
Terry Forester
Brad Komminsk
Bob Watson
Carol Burnett and Friends
Cheech & Chong
Richard Marin
Tommy Chong
Bish
Jeff
Reece
Blake
Denver-Carrington
Amanda
Braverman
George Segal
Jack Warden
Sara Rozalyn
Keith Gordon
John Stockwell
Stephen King
Plymouth
Rosanna Arquette
Vincent Spano
Paul Newman
Lita Milan
Billy the Kid
Madero
Ralph
Alice
Bilko
WERP
Cincinnati
Johnny Carson
Jeff Daniels
Woody Allen
Taxi Alex
Magnum, P.1
Magnum
Robin’s Nest
Erroll Flynn
Barbara Stanwyck
Christopher Walken
Brooke Adams
Julie
Nazi Germany
Reagan
Queen Elizabeth
Prince Charles
Sir John Gielgud
John Lithgow
Vic Morrow
Rod Serling
Jeff Hunter
Anne Francis
Lambert Wilson
Walter Mitty
Danny Kaye
Virginia Mayo
Roger Moore
James Mason
North Sea
David Niven
Shirley MacLaine
Merv Griffin
Shelley Winters
Alfonso Ribeiro
Robert Goulet
Marty Davis
Benjamin Stein
Koroshi
Patrick McGoohan
Yoko Tani
John Drake
Lion
Noah
Sarah Jessica Parker
Nancy Addison
Harrison Ford
Karen Allen
Harry and Son
Robby Benson
Gani Theo
Chesed BP Road
Seer Club
Ara G Membe
Peacon
Lucedons
Tanomout
ELIA
EWR
Grafton
Entertainment Hen
Max Starkey
Magic
Chad
EHOVE
Marketing Education
Ehove Vocational School
Mason Rd
Mitten
Las Vegas
Breezewood Hall
Lake Breeze Rd
Sheffield
Ohio
Lorain County
Iitiit
North Ridge Road
Lorain
Elyama
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