Edwin Newman Explores Hype In TV Show Land of Hype and Glory
AP reports on Edwin Newman's NBC program Land of Hype and Glory a one hour study of publicity tactics in film music and books. The piece highlights hype surrounding Kiss blurb words and marketing ploys including blurb phrases to boost sales and media manipulation.
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NBC Reports
NBC
Edwin Newman
Channel 3
Kiss
Bill Aucoin
Newman
New York
NBC News
Gene Simmons
Peter Kriss
Pam Stonly
Ace Frehley
NBC seeks a hit as ratings sink and pilots copy past success
NBC desperate for a long term hit drills for a new weekly format. Producer Garry Marshall may craft a one hour comedy aiming at Happy Days and Laverne and Shirley style hijinks with a Las Vegas showgirls crew. Late night remains strong with Carson pulling 35 percent while Tonight Show tops TV. Don MacFarlane of Seattle proposes reward checks for speed limit adherence, a novelty idea for patrols seeking positive image.
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NBC
Paul Klein
Klein
Marshall
Carson
CBS
ABC
Nielsen
Los Angeles
Three's Company
Barnaby Jones
Serpico
TV Tonight Highlights From 8 to 4:30 A.M.
A dense TV guide list shows prime time lineup across channels with multiple films and series. Notable entries include Man from Atlantis Happy Days MASH and No Way To Treat A Lady plus Kojak Night Watch Catlow Paris Blues Moonfire and After School Special Very Good Friends.
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