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The Chronicle Telegram in Elyria, Ohio

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This newspaper page contains 3 articles. Subscribers can read the full text of each article.

Newspaper

The Chronicle Telegram

Location

Elyria, Ohio, United States of America

Date

Jan 10, 1978

Page

13

Edwin Newman Explores Hype In TV Show Land of Hype and Glory

AP reports on Edwin Newman's NBC program Land of Hype and Glory a one hour study of publicity tactics in film music and books. The piece highlights hype surrounding Kiss blurb words and marketing ploys including blurb phrases to boost sales and media manipulation.

NBC Reports NBC Edwin Newman Channel 3 Kiss Bill Aucoin Newman New York NBC News Gene Simmons Peter Kriss Pam Stonly Ace Frehley

NBC seeks a hit as ratings sink and pilots copy past success

NBC desperate for a long term hit drills for a new weekly format. Producer Garry Marshall may craft a one hour comedy aiming at Happy Days and Laverne and Shirley style hijinks with a Las Vegas showgirls crew. Late night remains strong with Carson pulling 35 percent while Tonight Show tops TV. Don MacFarlane of Seattle proposes reward checks for speed limit adherence, a novelty idea for patrols seeking positive image.

NBC Paul Klein Klein Marshall Carson CBS ABC Nielsen Los Angeles Three's Company Barnaby Jones Serpico

TV Tonight Highlights From 8 to 4:30 A.M.

A dense TV guide list shows prime time lineup across channels with multiple films and series. Notable entries include Man from Atlantis Happy Days MASH and No Way To Treat A Lady plus Kojak Night Watch Catlow Paris Blues Moonfire and After School Special Very Good Friends.

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