Velour Its Not Just Sportswear Anymore
Velour expands beyond sportswear into broader casual fashion making soft luxury an everyday option. The campaign positions velour as versatile for all occasions and emphasizes comfort with style.
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Newspaper
Syracuse Herald Journal
Location
Syracuse, New York, United States of America
Date
Aug 10, 1979
Page
12
Velour expands beyond sportswear into broader casual fashion making soft luxury an everyday option. The campaign positions velour as versatile for all occasions and emphasizes comfort with style.
Velour returns as versatile fall fashion beyond sportswear with patterns textures and accessories. Featured pieces include a Non-Stop patterned velour dress in salmon or teal, belted with surplice neck and slit, sizes 6-14, $60. Aileen textured velour top with knit turtleneck in brick or bamboo, sizes SML, $28. California Trends velour top with mandarin collar in multiple colors, sizes SML, $20. Top Stitch two-piece velour dress with pull-on slit skirt, rust, sizes 8-16, $48.
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