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Newspaper
Sikeston Herald
Location
Sikeston, Missouri, United States of America
Date
Jan 29, 1948
Page
7
Detroit January 27 1948 Chevrolet announces a new line of 11 models in three series Fleetline Fleetmaster and Stylemaster with redesigned front end grilles low sweeping contours and interior color harmonies. Production flow emphasis limits delays and preserves delivery for buyers while Bodies by Fisher remain standard in the low-price class.
The 1948 Chevrolet lineup shows massed styling with a simplified nose ornament and varied window mouldings across Fleetline, Fleetmaster, and Stylemaster series. Inside, new fabrics brighten interiors with distinct tones per model, while mechanicals include valve-in-head engine, knee-action suspension, and vacuum gearshift. Upgraded oil seals, safer ignition with removable key, circuit-breaker lighting, higher pressure radiator, larger drain, and muffler tail-pipe redesign enhance durability and performance.
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