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Preston Citizen in Preston, Idaho

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Articles on This Page

This newspaper page contains 5 articles. Subscribers can read the full text of each article.

Newspaper

Preston Citizen

Location

Preston, Idaho, United States of America

Date

Feb 23, 1956

Page

6

Advertising Week Highlights Benefits of Ads Across West

Boise Ad club sponsors Idaho program during National Advertising Week. Advertising informs about products and prices, enables home comparison shopping, and helps keep prices down by spurring competition. It promotes higher living standards, creates jobs, saves time, and informs on new products and developments.

British Columbia Hawaii Advertising Association of the West Boise Ad Club Idaho

Lamb Owners Eligible for Wool Payments under New Method

The wool program changes for the year starting April 1. Producers who own unshorn lambs 30 days or more will receive payments based on weight gained during ownership, with full weight paid to original buyers and partial weights to subsequent owners. Payments remain at a flat rate per 100 pounds of live weight, 62 cents per pound grease basis for the season.

John E. Bowen State Agricultural Stabilization, and Conservation Committee Bowen

Advertising fuels public information and mass consumerism

The text argues advertising underpins vital defense information, morale, and public welfare actions. It asserts most newspaper and magazine costs and all radio and TV costs are covered by advertising revenues. It quotes Marshall Smithman on advertising bridging producers and consumers and supporting the American economy.

Marshall Smithman Boise Ad Club

Winter Illness Peak Tied to Cold and Exertion

A two year study of 1,000 people finds January to March had nearly 200 bed days for illnesses, with respiratory and digestive disorders leading causes. Cold weather raises blood pressure and heart workload, while vitamin intake and vaccines offer protection and new drugs target ulcers and angina.

United States Public Health Service

Idaho Hopes Big Jump in Road Funds Under AAA Plan

R G Cole AAA Idaho manager reports federal aid highway funds could rise to an annual average of 15.6 million, from 8.7 million, if Congress accepts the plan. Disbursements would allocate 5.15 million to primary, 3.63 million to secondary, 0.44 million to urban, and 6.42 million to interstate systems.

AAA Rogram Idaho R. G. Cole AAA National Washington, D. C Congress National Motoring Organization Ydaho Cole Mr. Cole

Also Mentioned on This Page

THE Preston Citizen Buick America Jackie Gleason Affleck Motors South State Preston Christian Science ‘Monitor Daily Boston Christian Science Monitor Norway St Mass City State Ern’s Appliance & Sport Shop
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