Standard Oil launches largest ad drive of 1931
Standard Oil of Indiana plans a massive sales campaign from October to mid December 1931. A new gasoline product will lead the effort with teaser ads followed by widespread announcements in 1,462 newspapers across 13 states, plus radio, billboards, direct mail, and film promotions. The effort targets 32 million population with 12.6 million readers and will run through December with extensive motor oil ads and a nationwide distribution plan.
MENTIONED IN THIS ARTICLE
Standard Oil Company of
Indiana
North Central
Stadard
Dle West
WGN
Chicago
Colorado
Illinois
Iowa
Kansas
Michigan
Minnesota
Missouri
Montana
North Dakota
Wisconsin
Wyoming
Indianapolis Speedway
Stack-Gable
McGann-Erickson Company
Dosch-Kircher Company
Standard Oil Company
Flashlight and household goods ads mix with humor
A fragmentary page shows ads for Flashlight Cells priced 15 to 23 cents, bulbs at 1 cent, and various washers and Arvin Heaters. Humorous quips appear about a jealous father and cooking, plus a note on tube testing and B batteries with a money‑back guarantee.
Merely Mary Ann At Rivola
Rivola presents a major screen classic in Janet Gaynor and Charles Farrells film about love and misfortune. The pair delivers a vibrant performance as a beloved heroine and her steadfast suitor in a tale set against small town life and social expectations.
Merely Mary Ann shines with charm and wit
The film features a blossoming drudge turned heiress play by a luminous lead, opposite Charles Farrell as a bitter composer. Henry King directs a strong supporting cast including Beryl Mercer J M Kerrigan and Arnold Lucy. Authentic London settings and Zangwill’s play origin make the work a sheer delight.
MENTIONED IN THIS ARTICLE
Mary Ann
Charles Farrell
Henry Kin
Fiel
Beryl Mercer
J. M. Kerrigan
Arnold Lucy
London
Israel Zangwill
Golden wedding anniversary for Mr and Mrs Van Rheenen
Monday October 12 marked the golden wedding anniversary of Mr and Mrs Wm Van Rheenen celebrated at the home of their daughter and son in law Mrs and Mrs W E Borgman northeast of the city. Family members from several towns attended and a Coxwell chair was given as a memento.
MENTIONED IN THIS ARTICLE
Wm. van Rheenen
W. E. Borgman
Henry van Rheenen
Arie Meyer
G. S Poortinga
Reasner
Case Willemsen
Pella
Abe van Rheenen
Pleasantville
Sam van Rheenen
New Sharon
Jake Klein
Monroe
F. W. van Rheenen
H. Neyenesch
Mrs. van Rheenen
Social visit noted with luncheon guests
A noon meal was served and a social time followed. Mrs. Chas. Evaris and family of Oskaloosa were guests.
MENTIONED IN THIS ARTICLE
Chas. Evaris
Oskaloosa
Legal Notice Proof of Will in Marion County Iowa
Notice is given that there is on file in the Clerk of the District Court of Marion County Iowa an instrument purporting to be the last will of Lucy A Van Setten deceased. The will will be heard on November 10 1981 at the Knoxville Iowa clerk office. All interested persons may be heard. Don L Remy Clerk of District Court Knoxville Iowa October 13 1931.
MENTIONED IN THIS ARTICLE
District Court of
Iowa
Marion County
Lucy A. van Setten
Knoxville
Don L. Remy
Doubling Up on Railroad Work
Cordova Iowa Oct 12 Mrs Phyllis Merryman and son Jacob and Pearl Sheets visited George Dailey and friends until Sunday They live at Adel Last Sunday several people were baptized in the Des Moines river at Red Rock by Rev Crouch Pentecostal minister John Ford Tom Rickabaugh Ed Anderson and son Alva Mrs Dave Baumgardner and Mrs Minnie Longstreet Two carload of sheep were shipped from Fifield Monday Wm Karr and Leo Taylor visited Deiight Karr in the hospital in Oskaloosa Mr and Mrs Henry Muilenberg visited there Sunday Today Mrs Lloyd Shilling and her father drove to bring her home Mrs Barthlyn was taken to Abbotts hospital Friday for treatments.
MENTIONED IN THIS ARTICLE
Cordova
Iowa
Phyllis Merryman
Jacob
Pearl Sheets
George Dailey
Adel
Des Moines
Red Rock
Crouch
John Ford
Tom Rickabaugh
Anderson
Alva
Dave Baumgardner
Minnie Longstreet
Fifield
Karr
Leo Taylor
Oskaloosa
Deiight Karr
Henry Muilenberg
Lloyd Shilling
Barthlyn
Abbott’s Hospital
Local Chick Pen Build and Busy Weekend Visits
John Ford aided construction of a scratch pen for hens, four feet by seven feet. Horace Rushing drove to St. Louis Friday to meet Mrs. Loren Clarke at Red Rock. Bailey joined the Knoxville Drum and Bugle Corps in Albia Friday night. Mrs. C. C. Core and children visited Charley Ford’s Sunday afternoon. Lloyd Shilling and son visited there, and Clarence Bricker spent Sunday evening at George Olfe’s.
MENTIONED IN THIS ARTICLE
John Ford
Horace Rushing
St. Louis
Loren Clarke
Red Rock
Pastage, Bailey
Drum and Bugle Corps
Knoxville
Albia
C. C. Core
Charley Ford
Lloyd Shilling
Clarence Bricker
George Olfe’s
Wabash Railway Sections Cut and Overseer Named
Railroad workers face doubling of section lengths while every other section gang is laid off. Van Vliet of Fifield now oversees both the Fi field and Dunreath sections. Chronicle want ads yield results.
MENTIONED IN THIS ARTICLE
Wabash Railway
van Vliet
Fifield
Dunreath
The Book Shop Editorial Note on Reading Habits
A brief promo note from The Book Shop warns against meddling in others affairs while inviting customers to enjoy its selection of books and magazines for pleasant hours. The tone is playful and shopfront friendly.
Also Mentioned on This Page
Standard Oil
van den Berg Electric Co
Vol
Bret
Everything Electrical
Rivola
Janet Gaynor
Charles Ferrell
Southeastern Iowa
Becom
Iga
Prunes
Fancy Bartlett
Thomassen’s Grocery
Society News
Leighton School
Harve Evans
Neal Schuring
Mgr
Southwest Corner Square
Des Moines River
Dick Diekema
Standard Oil Station No
East Franklin and
East First Streets
This is just the beginning! Our collection holds over 300 years of history, including rare newspapers, obituaries, marriage records, birth records, and so much more—most of which you won’t find anywhere else!