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Newspaper
Lincoln Journal
Location
Lincoln, Nebraska, United States of America
Date
Oct 04, 1977
Page
18
The ad promotes MERIT and MERIT 100s as delivering taste like high tar cigarettes through Enriched Flavor tobacco. It cites 8 mg tar and 0.5 mg nicotine per cigarette with tests comparing to higher tar brands, claiming smokers preferred the taste and warning Surgeon General cautions.
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