Snow King Baking Powder Builds Brand Through Mrs Lillard Persona
The Snow King Baking Powder Co of Cincinnati used a personal approach by featuring president Mrs Louise Lillard a long time South focused firm. They published homey first person copy and a Southern cookbook to foster trust and drive sales doubling annual volume while halving the sales force turnover.
MENTIONED IN THIS ARTICLE
Frederic Read
Snow King Baking Powder Company
Cincinnati
Snow King Company
Snow King
Louise Lillard
South
Lillard
Delaware
Maryland
Texas
White Space
Snow King Baking Powder Co
Ohio
Fire Threatens Dixie Market on Johnston Street
An early morning blaze at the Dixie Meat Market on Johnston Street was quickly fought by the fire department. The refrigeration system was knocked out but the store reopened with ice used to keep perishables until repairs. Cause suspected as overheated bearing or faulty wiring.
MENTIONED IN THIS ARTICLE
Dixie
Johnston Street
Lawsuit Seeks $500 Damages Over Garnishment
S. J. Fletcher files in Circuit Court against Ollie Newsom doing business as New Brokerage Company for $500 damages alleging wrongful garnishment proceedings were instituted.
MENTIONED IN THIS ARTICLE
S. J. Fletcher
Ollie Newsom
New Brokerage Company
Birmingham Circuit Clerk Expected Return From Birmingham
Circuit Court Clerk John JH Green was expected to return from Birmingham this afternoon.
MENTIONED IN THIS ARTICLE
Birmingham
John JH. Green
Edmundson Returns Home From Huntsville Visit
Pei B. Edmundson returns from a trip to Huntsville to settle fees and resumes residence.
MENTIONED IN THIS ARTICLE
Pei
B. Edmundson
Huntsville
Agricultural area near Decatur reports $38 million annual income
The report shows the agricultural zone around Decatur generating 38 million dollars in yearly income. Local planners note steady growth and potential for increased output through expansion and investment.
MENTIONED IN THIS ARTICLE
Decatur
Examinations To Be Started Soon
Students in the Decatur system begin preparations and will start exams in the third week of May. A. C. Teague leads a delegation of local singers who will travel to Hulaco on Sunday for an all day sing.
MENTIONED IN THIS ARTICLE
Hulaco A. C. Teague
Hulaco
Decatur
Milwaukee Avenue
Chicago
State of Alabama
Morgan County
T. J. Williamson
Josie T. Williamson
Alabama Hosiery Mills, Inc
Alabama
A. G Patterson
W. W. Fussell
Ala
C. H. Austin
Lessie Austin
R. Aldrich
Nona R. Aldrich
Morgan
Ness
Bessie L. Daniel
Typographic Pricing Note for Line Charges
A brief Wartime style pricing notice indicates 10c per line yearly rate, 3c per line at three rates, 3e per line six times, and a stated measure of line height named as tina. It confirms the minimum charge equals the price of three lines.
Also Mentioned on This Page
Te Foto
Snow King” Folks
Dixie Market
Earnest Garrett
Alabama Mills, Inc
New York
Tine
Tina
Elf
Carr
Oally Wit Oe
Astrona
Phunb
First Ave
HAY
J. M. Clare & Sons
Hermitage Feed Smith Coal Co.,inc
Milline
H. & H. Machine Works
W. Moulton
Cae Tee
Carrell Furniture CO
Business Guide
Ernest Lancaster
LaPayette
Decatur Mattress CO
W. Market St
Gordon Drive
N. W. George
W. LaPayette St
W. Vine St
BR Cain St
Rogers Bros. & Green
R. O.gilmore
NEW York Hatters & Dry Cleaners
LaFayette St
Peebles
Johnston ST
B. & 8 Motor CO
Lee St
Rainey
MOYE
Chevrolet
Blue Ribbon
Second Ave
East Chicago
Ind
A. Institute, Inc
Radio Corporation of America
Decatur and Vicinity
Kinman
Lyons Hotel
Courtland and
Decatur Highway
Lena
Hilt C Chevrolet Co
Lee & Line
Hill Bros
Moulton St
Moore
R. H. Holly
Alabama Power Co
Tee
Lookmont Tire CO
Bellers
Hunter Furniture CO
Tudoor
Essex
Lee Street
H. Mullen
Southern Sheet Metal Works
CROWN
Majestic
Forbes & Sons
Jackson St
Cornelian Court
Adams
Sherman St
Cherry St
Austinville Pike
C. E. Meinhardt
McGlathery
R. M. McGrathery
Tery
Schimmel Furniture Co
L. B
Wyatt & Gon
Mra
For
Mill and Cabinet Works
Berryhill
Decatur Mill & Cabinet Works
Bank St
REAL
Hartselle Pike
Thomas Realty & Ins. CO
M. D. Wiggins
Skippy
Unenr
Ollie M. Carter
Crawford Carter
Canal Street
Market Streets
Market Street
Tidwell
Mortgagee
L. R. Jacks
The
W. Church
Tennis Tidwell
Athens Lumber Co