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Newspaper
Decatur Daily
Location
Decatur, Alabama, United States of America
Date
Dec 29, 1928
Page
15
The piece notes newspaper print volume and circulation trends in 1928, with about 24 million daily and 26 million Sunday copies, a rising trend in the last quarter, and a shift toward larger newspaper groups controlling many titles. Economic factors like real estate and labor demand influence activity. 1929 is seen as continuing the upward trend.
William S Finch, advertising manager at The Decatur Daily, earns acclaim for building advertiser relationships and long term service. He arrived four years ago and has spent seven years in the mechanical department and 11 in advertising. Previously with the Western Newspaper Union at St Louis he also did freelance advertising work.
The passage notes U S daily newspaper circulation around 40 percent of total country circulation, with a 10 percent rise in five years. In 1928 firms formed to create new operation groups by buying papers or starting new ones, and 1929 earnings from subscribers and sales are estimated at 1,000,000. Advertising income is expected to strengthen public service in 1929.
An air ambulance operated by the American Air Transport association uses a cabin monoplane with a side bed and room for a doctor and nurse. Physicians claim air travel reduces bumps when moving patients over long distances, offering a smoother option than land transport.
Kyle G Frazier, with The Daily for a little over three months, shows good progress as an advertising solicitor. He previously earned a high school diploma at Central High School where he demonstrated unusual interest in activities.
HONOLULU December 28. An INST A factory will be erected at Hilé Hawaii to make wall board from crushed cane juice. Currently mills burn or use it as fertilizer while one Hawaii plantation already makes paper mulch. The success prompts large scale manufacture.
Residents on the north side form the Association to End Horse Thefts to curb barn rustlers. The group will cooperate with police to halt the horse theft activity and protect owners.
The Daily reports Mrs. David L. Drake involved in selling billheads in any quantity.
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