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TV Industry Faces Massive Upheaval in 1970s Shift
New York AP reports the television industry entering a period of profound upheaval. Networks face budget cuts, reduced prime time, and increased competition with local stations as Coca-Cola advertising declines. CBS NBC and ABC cut staff, while FCC rules push fewer hours to network programming and more to local and independent producers. The outcome could redefine network and TV roles for years.
MENTIONED IN THIS ARTICLE
New York
Television Bureau of Advertising
Congress
Federal Communications Commission
ACBS
Paul Klein
NBC
Julian Goodman
John A. Schneider
CBS
Robert D.wood
CBS Television Network
Goodman
Schneider
James Duffy
ABC Television Network
Duffy
ABC
Richard Pinkham
Ted Bates Advertising Agency
International Radio & Television
FCC
Donald H. McGannon
Westinghouse Broadcasting Co
Dann