Sears Sets New Ad Spending Record in 1954
Sears Roebuck and Co. reports 1954 newspaper ad expenditure of $56,851,100, a 1.3 percent rise over 1935's previous high. The distribution covered 1,902 newspapers nationwide, with newspaper dollars comprising 80.1 percent of Sears total retail media budget amid a $3.46 billion retail budget. The year also saw 699 stores operating in the U S and sales of $2.965 billion.
MENTIONED IN THIS ARTICLE
Sears, Roebuck and Co
L. Neil Gately
Sears
Waco
Linage
Gately
Waco Leaders Attend New York Texas Day Event
Waco Chamber of Commerce plans Texas Day in New York City on June 28 with Gov. Allan Shivers as principal speaker. Attending will be Hi M. Fentress and John Morethson, Sidney Dobbins and W. W. Lynch will host a table for industrial executives at Roosevelt Hotel.
MENTIONED IN THIS ARTICLE
Waco Chamber of Commerce
New York City
Texas
Astern
Hi. M. Fentress
Waco CC
John Morehtson
Texas Power and Light Co
Sidney Dobbins
C-C
Roosevelt Hotel
New York
Allan Shivers
Sayles Leach
Texas Companys
Leach
Baylor University
W. W. Lynch
Tp&l Co
Dallas
R. L. Clark
T. B. Ferguson
C. B. Williamson
Fort Worth
R. E. MacKaughan
Houston
B. Mitchell
N. J. Leigh
Cook's Paint Plans Contest Promises Hawaii Trip
Cook's Paint Company offers a two week expenses paid Hawaii trip for the winner. Second prize is 250 cash, third prize 100 and twenty gift certificates for further entrants. Full details and entry blanks at Cook's Paint Store 1027 Austin Avenue. Entries must be postmarked by midnight June 25.
MENTIONED IN THIS ARTICLE
Cook's Paint Company
Hawaii
Cook's Paint Store
Austin Avenue
Farrar To Attend Dallas Butane Meet And Expo
J A Farrar president of Central Butane Co plans to join about 600 Texas dealers in Dallas for the 10th annual Texas Dealers Association convention and the Southwestern Butane Exhibition. The June 22 to 24 event showcases new appliances for butane and propane gas. Farrar will be joined by Ed Gummelt Jr as they travel to Dallas. The piece notes railroads use 40 million wooden cross ties annually.
MENTIONED IN THIS ARTICLE
Texas
J. A. Farrar
Central Butane Co
Dallas
Texas Butane Dealers Association
Farrar
Ed Gummelt Jr
Stock Market Climbs To New Highs On Persistent Gains
The market rose to fresh peaks week by week with the The Associated Press average closing at 3169.20 after gains fueled by Ford UAW settlement and reports on margin requirements. Top active issues included Sperry Rand U.S. Steel Kaiser Aluminum Pennsylvania Railroad and Republic Steel with notable price moves.
MENTIONED IN THIS ARTICLE
New York
Associated Press
Ford
United Auto Workers
Federal Reserve Board
Sperry Rand Corp
U.S. Steel
Kaiser Aluminum
Pennsylvania Railroad
Republic Steel
TV Show to Feature Youngblood Poultry Industry
The Youngblood poultry industry of Waco will be featured on Humble Oil Company's Texas in Review. The segment airs on 18 Texas stations this week and is scheduled for Tuesday night on KANG.
MENTIONED IN THIS ARTICLE
Youngblood
Waco
Humble Oil Company
Texas
KANG
Also Mentioned on This Page
N. Y
Butane
United States
Texas State Optical
Weeumaya
Rogers OR
N. Jay Rogers Optematrials
Complete Optical Service
Austin Dial
Goldstein-Migel
Kcen-Tv
Jato Rockets
AF Plant
McGregor
J. L. Coffman
Phillips Rocket Fuels Division
G. W. McClughan
Air Force Plant
E. A. Malick
Rocket Fuels
Phillips Petroleum Company
H. B. Zachry Company
Phillips
Bluebonnet Ordnance Works
KCEN
Teenph 130
Sunbeam
Zale
Hemerica’s
Austin Ave
Austin
Issu
Ward
T. V
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