Wheat Ruling Means 50 50 Substitutes for Wheat Flour
Grocers promote a new Wheat Ruling requiring one pound of cereal substitutes for every pound of wheat flour sold. Cards pledge loyalty to the Food Administration program and explain acceptable substitutes such as cornmeal corn flour edible corn starch hominy and barley flour. Retailers must ensure substitutes equal total weight to the wheat flour purchased with限定 exemptions for infants and invalids and for flours containing less than ten percent wheat.
MENTIONED IN THIS ARTICLE
Ital
The
Food Administration
The Secret of Advertising and War Time Spending
A discussion of sustaining advertising during war, stressing fixed public recall of brands, continuing campaigns, and investing in War Savings Stamps. It warns against neglect during dull seasons, notes labor and material limits, and urges cross season messaging for products. It also mentions building a permanent business edifice and the value of saving over spending.
MENTIONED IN THIS ARTICLE
Eg Leslies
Bradstreet
George H. Y Charls
American Rolling Mill Company
Georgia urged to boost horse and mule production for wartime needs
Professor M P Jarnagin warns Georgia farmers to increase breeding of horses and mules as U S Army and exports deplete stock. From 1914 to 1918 the U S used 982,899 horses and exported 343,435 mules, totaling 1,327,834 animals. Georgia had 130,000 horses and 334,000 mules on Jan 1 1918. The war may continue two more years, with mules selling at about 1200 per pair, and stock shortages expected after the war. Production improvements needed by 1922 cropping season.
MENTIONED IN THIS ARTICLE
United States
Georgia
M. P. Jarnagin
State College of Agriculture
Georgia War Savings Campaign Aims at June 28 Duty
Atlanta demands every man woman and child in Georgia buy War Savings Stamps totaling $20 each before year end. The campaign proclaims National War Savings Day on Friday June 28 under President Wilson and Governor Dorsey. Georgia target is $57.6 million, more than twice the Third Liberty Loan effort, with individuals limited to $1000 per name while firms may allocate $1000 per officer. The drive seeks to match patriotic duty across the Empire State of the South.
MENTIONED IN THIS ARTICLE
Atlanta
tUnele
Georgia
Wilson
Dorsey
Empire State of the South
Wei Ie
United States
Red Cross
Allied Food Shipments Reach Large Total
The U S Food Administration reports that from July 1 1914 to January 1 1918 the United States furnished complete yearly rations for 57 100 983 people plus protein for 22 194 570 men. Wheat and flour exports to three main allies totaled about 884 000 000 bushels and pounds. fresh beef exports reached 443 484 400 pounds. Exports to Russia were negligible in comparison.
MENTIONED IN THIS ARTICLE
United States
Ogures
U. S. Food Administration
Teety Econ
Russia
Food Administration Surveys Ice Situation For Shortage Readiness
The food administration is making a careful survey of the national ice situation to prepare for any sudden shortages. Dangers include ice plant fires, machinery breakdowns, or severe weather which could trigger serious shortages.
MENTIONED IN THIS ARTICLE
The
Food Administration
Maclay urges American aid to boost allied effort
“You Americans have the men, the skill, and the material to save the allied cause,” said Sir Joseph Maclay, British Shipping Controller, calling for U.S. help to accelerate wartime production and supplies.
MENTIONED IN THIS ARTICLE
Sir Joseph Maclay
Ziron Iron Tonic Promises Stronger Blood
An old advertisement touts Ziron Iron Tonic as a safe, reliable remedy to boost red blood cells and fight weakness. It claims no alcohol or habit forming drugs and targets women and children, citing a customer testimonial about recovering strength after illness.
MENTIONED IN THIS ARTICLE
Mia
Lizzie Pennington
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