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This newspaper page contains 6 articles. Subscribers can read the full text of each article.
Newspaper
The Pocatello Tribune
Location
Pocatello, Idaho, United States of America
Date
Jun 05, 1948
Page
6
Article outlines shower ideas for brides including towel and cookbook themes. Recommends two reference books and a suggested menu of party spreads and desserts such as a cheese spread, brownies, chocolate syrup, and prune marmalade whip. Contains recipe details and serving suggestions.
A runner is a dress selling 100,000 copies or more, often under 25 dollars. This season features prints in tropical textured spoven rayon flat crepe, cool, washable and non clingy, with wearable feminine styles suitable for bridge club church or luncheon. Two runner dresses are pictured, cool and pretty in versatile prints.
The article notes wedding gowns remain romantic with white satin and lace, organdie as runner up, and styles from regal long sleeves to simple short sleeves. Veils vary from old lace to tulle head dresses, with some dresses later used as dance gowns. Diamond hoop rings rise in popularity alongside wide bands in gold platinum or palladium.
The article outlines a starlet’s demanding daily routine from studio workouts and diet plans to early studio calls and late-night hair care. It notes extensive voice, dance, and manners training, plus self-management of hair and makeup, all to achieve screen glamour quickly.
The piece urges brides to favor simplicity in wedding day styling with a focus on hair and veils. It notes hair length and the trend toward modest, midline partings, recommending timing for a permanent wave and avoiding dramatic color or elaborate arrangements.
Shoppers seek practical wedding presents and find bed linens and wool blankets plentiful and affordable. Chatham offers a blanket gift certificate service with color swatches buyers send to brides, who pick a color and have a life sized blanket delivered. Colors include pink white azure peach turquoise stone gray lemon yellow and sand beige.
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