Miracle-Ear premieres bold TV ad The Boss
Miracle-Ear unveils a first of its kind television commercial aimed at both silent generation and baby boomers. The Portland filmed spot dramatizes a warehouse interrogation with a twist revealing hearing aids as high tech devices. Anne Gowen cites risk and impact in reaching unsolved hearing problems. Local Miracle-Ear owners report strong consumer reception and engaging personal stories.
MENTIONED IN THIS ARTICLE
Miracle-Ear
Tony
Miraclecar.com
Anne Gowen
Portland
Ore
Los Angeles
Gowen
Miracle-Ear Center
Health toll of hearing loss in seniors revealed
A study of over 1 100 Americans aged 70 plus with hearing loss links four year risks to hospital admission illness extended injury spans and prolonged low mood. Researchers caution the association though not direct causation and urge policymakers to consider broader health impacts.
MENTIONED IN THIS ARTICLE
Journal of the American Medical Association
Frank Lin
Johns Hopkins University School of Medicine
Hopkins’ Bloomberg School of Public Health
Lin
Hopkins
Dane Genther
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Weds & Fri