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Exotic fruits gain niche appeal despite ugly looks
A Washington report notes Ugli and other unusual produce boost niche markets as shoppers crave variety. Melissa's World Variety Produce cites 2003 sales jumps for star fruit and Ugli fruit, while restaurants help introduce items like celery root and dragonfruit to home cooks through sampling and education.
MENTIONED IN THIS ARTICLE
Washington
Robert Schueller
Melissa’s World Variety Produce
Los Angeles
Agriculture Department
Progressive Grocer
Melissa’s
Southeast Asia
Melissa's
Babe Farms
Santa Maria
Calif
Carrie Jordan
Jordan
Schueller
Ugli Fruit
Wegman’s
Uig Fruit
Natale
Rochester, N.Y
Tristan Millar
Frieda’s
Los Alamitos
Frieda