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Newspaper
The Alma Record
Location
Alma, Michigan, United States of America
Date
Mar 29, 1917
Page
12
Flint Glass offers etched ware for Easter festivities featuring clear sparkling glass. Includes drinking glasses water bottles comports confection dishes and other dinnerware in high quality etched designs for table display.
For stores bathrooms and kitchens 200 yards of Armstrong inlaid linoleum advertised at 1.10 per yard. Describes best quality patterns and suitability with a call to see before diving Wyden.
Comes once more that glorious time when nature responds to spring and Milday invites view of a specially arranged display in windows and store. The display highlights newly arranged merchandise showing quality, style, and individuality with sunts and new materials promising utility and dressy effect.
A display highlights a range of new dress designs described as unusually charming and captivating. Fabrics and materials are noted for their freshness and beauty, with styles never seen before and now ready for customers.
A personal reminiscence traces a boyhood crush on a girl with blue eyes and fair hair, the fantasy of a Valentine, and how love for Margaret Stanford deepened after marriage. The narrator recalls two contrasting loves, the impact of an imagined Valentine, and a later revelation that shifts the heart toward a lasting partnership.
Appealing fabrics invite spring attire with a wide variety of dress goods. Wool poplin serbes bread cloths and novelty checks and plaids are in ample supply. Silks include novelties as well as staple plains.
The spring hat assortment from Gage and Hart features many shapes and sizes with varied trimming colors. The collection emphasizes distinctive beauty and attractive values to attract shoppers.
Hosiery stock highlights include Phoenix and LaFranz in all colors and textures to harmonize with attire. Wide range of sizes and styles available, emphasizing lasting service and popular stock selection.
A 1917 fashion note promotes Henderson Corsets designed to give a youthful graceful figure with a healthy foundation for spring. The store emphasizes proper fitting as a major feature, urging careful selection to suit a youthful silhouette.
In a personal account the girl describes long dyspepsia and constipation and credits Ad Wilke Buhes rum with drastic improvement after a single spoonful. She mentions repeatedly that nothing else helped and cites gut distress as the source of her ailment. The piece advertises a drugstore offer.
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