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Advertising drives show power of repeated public messaging
ESDAY, FEBRUARY 1, 1922 describes a Springfield Gaslight campaign that sold 430 tank water heaters in 30 days. Aided by daily ads in three Frederick papers, the drive offered reduced price, free installation, and 30 day deferred payments, proving repeated, well written ads can influence public buying. The piece urges Frederick business leaders to imitate the plan to push specialties through consistent advertising.
MENTIONED IN THIS ARTICLE
Springfield
Gaslight Company
Tatepany
Mpaign
Campien
Frederick
Readers slam portrayal of county road supervisor system
In a letter to The News, Charles W Hoffman criticizes Mackell’s Jan 26 piece for idealizing road workers and county supervisors. The writer questions state control of roads, cost, and political influence, noting farmers’ roles, job assignments, and the need for better oversight. The misspelled, verbose critique roams through local politics and roadwork praise.
MENTIONED IN THIS ARTICLE
Charles W. Hoffman
Mackall
John Doe
Doe
Wes
Tal
Drew
Dee
Omeman
Cupermanr
Washington theatre disaster prompts diverse views on avoidability
Citizens express varied opinions on whether the Washington theatre disaster could have been avoided or was due to fault. Quotes from KEEFER MAIN, JOHN T PEDDICORD, Mrs George A Tritapok, HW C CORUM, and 4 1 Duvall reflect blame, construction, and safety concerns amid uncertain details.
MENTIONED IN THIS ARTICLE
Washington Theatre
Keefer Main
Mt. Pleasant
John T. Peddicord
Detarsville
George A. Tritapok
Center Street
HW. C. Corum
Frederick
Duvall
Braddock
Dirt Road Dilemma Sparks District Polemics
The debate centers on dirt road maintenance and traffic limits during wet or thawing periods. Farmers insist hauling must continue daily, while critics argue for restrictions on muddy roads. The exchange mocks tech fixes and jokes about flying machines for Dee.
MENTIONED IN THIS ARTICLE
Mackall
Doe
Dee
Twenty Years Ago Today in Frederick Officers Elected
Local items from The News column recount the February 1 1902 election of Independent Hose Company officers for the ensuing year with President Judge James McSherry and numerous directors foremen engineers and firemen listed. A St Cecilia Chapter concert featured Master Thomas Dobson Jr and others. Rev Luther Rahlman marked his fourteenth Frederick pastorate anniversary.
MENTIONED IN THIS ARTICLE
Hose Company
James McSherry
Jacob Rohrback
Edward S. Eichelberger
J. Roger McSherry
Harry Hauer
John c. Hardt
William A. Simmons
Edward Nelson
Harry Baer
Henry BR. Tyson
G. Waring Tyson
Harry W Bowers
George Wallace
C. Will
G. Johnson Barrall
William
Elr
George Wachter
Albert Baker
Frank Little
Jan Ernst Lewis Mobery
Adolptus Ramsburg
Marie Fader
Joseph Eisenbauer
SS Maynard
Osborne Ingie
St. Cecelia
All Saint's Church
Thomas Dobson, Jr
Henry Freeman
St John's Church
Washington
Wow Osburn
Robert Burke
Luther Rahlman
Frederick
Central American Ruin Topic Delights Art Club
The Art Club met January 26 with strong attendance. Miss Kundart discussed Central American ruins at Ocosingo, including a fortress on a pyramid with five terraces and a sunlit front ornament. Mrs. DeLashmutt read on Tecpan Guatemala’s sacred stone and its legend.
MENTIONED IN THIS ARTICLE
Miss Kundart
Ocosingo
Central America
Palenque
DeLashmutt
Tecpan Guatimala
J. L. Stevens
Markell
Inirigua
America
Atlantis
Miss Markey
Quiriqua
Lent
Roosevelt
School of American Archiology
Deputy Clerk Resigns Prompting Appointments
N Ley Deputy Clerk resigns from the Clerk of the Court office. Falcar Fahrner, son of J Welty Fahrner, is appointed to fill the vacancy. Lor had served since the late Samuel T Haffner era and was reappointed by E W G Haugh. Lor’s resignation took effect yesterday and the new deputy began duties today.
MENTIONED IN THIS ARTICLE
N. Ley
Feist No Ley
Falcar Fahrner
J. Welty Fahrner
1Los
Samuel T. Haffner
Harry W. Bowers
Ake
Ewg. Haugh
Lor
History Day by Day February Highlights
Events marked February list include religious meetings allowed in New Netherland on February 1 1656 the Massachusetts Provincial Congress meeting at Cambridge February 1 1778 Texas secession from the Union February 1 1861 a March 18 1864 draft order for 200000 men for the Union army and John S Rock becoming the first African American admitted to practice before the U S Supreme Court on February 7 1865.
MENTIONED IN THIS ARTICLE
New York
Massachusetts
Cambridge
Texas
John S Rock
U. S Supreme Court
Taxpayers urged to understand head of family exemptions
A summarized notice outlines revised 1921 income tax rules clarifying who qualifies as head of a family and how exemptions of 2500 or 2600 apply by net income. It provides concrete examples including a married couple with two children, a single person supporting relatives, and conditions for dependents and continued residence in the household.
MENTIONED IN THIS ARTICLE
Treasury
Program At Winchester Hall Perseveres Hood College Concert
An excellent program of vocal and instrumental music will be given at Winchester Hall by the Hood College Conservatory of Music students. The event starts tomorrow morning at 4:49 o clock in the afternoon.
MENTIONED IN THIS ARTICLE
Winchester Hall
Hood College Conservatory of Music
Woman Blamed By Her Family
A distressed wife and mother bears strain from overwork and family blame. Lilian Pinkham’s Vegetation restores health and happiness. women share testimonials of relief after taking the remedy.
MENTIONED IN THIS ARTICLE
Hille
Evers
Lilian Pinkham
Do You Know Martial Law Question in Maryland Rights
The fragment cites Article 32 of Maryland's Declaration of Rights stating that no regular soldiers marines or mariners in state service should be subject to martial law. It reflects a constitutional principle about military authority and civilian rights.
MENTIONED IN THIS ARTICLE
Maryland
Wholesale Firm Buys W C Roderick Property
A wholesale firm Wachter Brothers buys two brick houses at 102 and 102 A East Warrick Street from ex Sheriff William C. Roderick. The plan is to remodel into a three story storeroom with basement, plus four modern apartments upstairs. Possession is set for October 1, 1922, lease at 36 East Patrick Street runs to April 1, 1923.
MENTIONED IN THIS ARTICLE
Frederick
la Prbwaged
Fast Patrick Street
William C. Roderick
William N
Charles N. Wachter
Wachter Brothers
East Warrick Street
Star Motor Company
Woodward & Munshower
Roderick
Wachter
East
Patrick Street
W. Scholl Hersperger
Dairymen Downed Ox Fibre In Bowling Match
The Ox Fibre team defeated Walker Hill Dairy by 133 pins. Individual scores include Easterday 248, Hetterly 399, Powell 684, Devitt 310, Cable 374, with total pinfall 1915. The Ox Fibre contributors were Geiser 389, Busist 727, Shaw 264, Lipps 48, Flair 391, totaling 1940. The Ox Fibre wish to schedule a rematch with Lewis A. Rice's team as announced.
MENTIONED IN THIS ARTICLE
Dowsjers
Walker Hill
Walker Hill Dairy
R. Easterday
J. Hetterly
J. Powell
M. Devitt
W. Cable
N. Geiser
Busist
W. Shaw
W. ‘Lipps
W. Flair
Lewis A. Rice
Get Color Into Your Pale Cheeks Pep-to-Mangan Ad
Get Pepto Mangan iron tonic advertised as a thirty year physician trusted remedy for healthier color and vigor. Claims to permanently strengthen by improving red blood formation and overall health. Sold in syrup and tablet forms through druggists.
MENTIONED IN THIS ARTICLE
Everrbode
Ned
Also Mentioned on This Page
Daily News
Lspatches
Freder
Esday
Hymeneas
Lloyd—Wilt
James Lion
Lester Jaw Lloyd
Tramewick
Ira Wilt
Taylorstown
Thev. C. W. Hoes
Lutheran Church
New York Hill
Brunswick
the News
ART Club
Goosinge
Rederick Art Club
Ming
Minnie Markey
Revenue Bureau
W. C. Roderick
Wachter Bros
East Patrick Street
Ox Fibre Team
Atlantic Entrance
Panama Canal
Paris
THE
Frederick County National Bank
NISI
Equity
Court For
Frederick County
Littiss
Elizabeth R. Zimmerman
Albert W. Burkhart
Sarah P. Young
Daniel J. Young
Eli G. Haugh
Albert S. Brown
Gub
Orphans' Court
Ettie Houck
Extan D
Orphane’ Court
Otho J. Keller
Mary B Keller
Third St
Studebaker
North Market St
Chilifs Leather Mit
Frederick Brick Works
Lyvtheran
Red Wand II
WL Co. Staler
N. Marker
Commercial Printing
News Job Printing Office
Soran
Apple P. J Lortison
Hansonville
Buckeystown
John M. Titus
Vig 'Titus
Viola V. Titus
Buckeys
Sears
H. Kieffer Delaute Rus
Willam KE
Darner
Joseph H. Bussard
City Real Estate
John H. Bennett
Fred City
Orphans’ Court
Fiick County
Court House
Frederick City
State of Land
A. D
John H. Ber
West South Street
Chick City
West Street
Lewis B. John H. Bennett
H. H
Frederick Count
James Whitehill
Joh Bennett
Sack County
Frick City
Lewis T. Bennett Lewis
Bennett
Frerick County
Harvey R. Sheriff
Henry L.“ Bennett
John H. ‘Bennett
E. Patrick
Iarion E
Wertheime
Morris
Kranich @ Bach
Cramer’s Palace
Larket Street
Feron ‘Allic Ands Cellar
Aromalog
Mm Bennett
Royal Society
Dante