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Idea for a TV series faces long odds and tough standards
NBC development chief Terry Keegan explains that many ideas never become pilots due to factors like fleshing out characters, production quality, and economic feasibility. He cites 200 written treatments from 2,000 ideas, with 35-40 pilots filmed and 12-18 reaching fall or midseason air. The process blends instinct, judgment, and risk management.
MENTIONED IN THIS ARTICLE
Lee Margulies
Los Angeles
Terry M. Keegan
NBC
Keegan
Norman Lear
Quinn Martin
ABC
CBS
Neilsen