Smokers Prefer Enriched Flavor MERIT Over Tar Increase
A test group reported greater taste satisfaction with Enriched Flavor MERIT cigarettes despite one sample showing 60 percent higher tar than MERTT. The majority of testers favored the new flavor profile and suggested its appeal to regular smokers.
MENTIONED IN THIS ARTICLE
Mertt
Enriched Flavor boosts MERIT taste versus low tar brands
Extensive taste tests by the American Institute of Consumer Opinion found MERIT delivers more flavor than five leading low tar brands while using about 9 mg tar per cigarette. Results suggest MERIT MENTHOL matches or exceeds taste of higher tar menthols, with a health warning from the Surgeon General noted.
MENTIONED IN THIS ARTICLE
MERIT
American Institute of Consumer Opinion
Also Mentioned on This Page
Amercan
Philip Morns
Orrup Marri
FIC
Surgeon General