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This newspaper page contains 4 articles. Subscribers can read the full text of each article.
Newspaper
Melfort Moon
Location
Melfort, Saskatchewan, Canada
Date
May 22, 1918
Page
6
The article explains that rising newsprint prices strain Canadian papers, raising costs for all sizes. Newspapers offset hikes by smaller formats, higher ads, and steeper subscriptions, while some profits fail to rise as costs outpace revenue. The piece notes widescale westward adjustments in daily papers.
The publisher announces higher subscription rates to partially cover rising costs. The change affects existing plans and new signups with adjustments applying to renewal periods and payment options.
American businesses learn that success abroad depends on matching products to local preferences. An oil firm found 300,000 blue enamel kerosene lamps failed in China due to color meaning, then red lamps sold quickly after returning home. The core lesson is to tailor offerings to the buyer’s desires.
Shade trees, planted for comfort and beauty, raise land values with estimates like one dollar per square inch of trunk cross section in a large city. A thirty foot street costs about 6250 to macadamize, with trees on both sides and spacing of fifty feet. If trees average thirteen inches in diameter, they are valued at twice the paving. Summer duration depends on the Weather Controller.
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