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Poultry Industry Targets Market Segments For Pre-Sell Plan
PENB general manager Lloyd H Geil outlines a blueprint for boosting egg and poultry sales through targeted education and promotional efforts. The plan aims at 43 million schoolchildren, 18 million teens, 7.0 million daily restaurant meals, 11 million industrial workers, 11 million married women, 16 million seniors, and 1.55 million brides, detailing nutrition and favorable product attributes to foster lasting eating habits.
MENTIONED IN THIS ARTICLE
Poultry and Egg National Board
Lloyd H Geil
PENB
Neppco Espositon
United States