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Newspaper
Hope Star
Location
Hope, Arkansas, United States of America
Date
Aug 05, 1970
Page
5
Esso markets Big Plus as a low lead high octane gasoline priced below premium to cut car exhaust. It contains minimal lead, 96 octane rating, and claims to be usable by 9 of 10 drivers with no engine knock, while advising premium for high compression engines. A brochure and Humble Consumer Affairs office offer further details.
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