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Newspaper
High Point Enterprise
Location
High Point, North Carolina, United States of America
Date
Jul 13, 1953
Page
7
Premature wrinkles from dryness fade with Lanolin Plus Liquid. The aging effects of harsh cleansing are countered as the product restores natural oils. Apply at night for a refreshed face and morning radiance. Sold at cosmetic counters for one dollar plus tax.
Lanolin Plus Hand Lotion offers immediate softening with lanolin and esters aimed to replenish skin oils. A disposable dispenser pours the right amount, claiming quick absorption and a lasting silky feel, marketed as a premium yet affordable beauty aid at cosmetic counters for one dollar plus tax.
Lanolin Plus Suntan Lotion provides sun protection and moisture to stop peeling. It promises a smooth even tan by nourishing dry skin under sun exposure and claims economical daily use for a summer glow.
An old advertisement promotes Lanolin Plus Body Lotion as a luxurious, lightly scented cream that nourishes and protects skin from sun wind and dry air. It claims easy spreading economical use and a twelve-ounce bottle priced at $1.50 plus tax available at cosmetic counters.
Advice suggests packing an old pair of cotton gloves for travel and nightly use of LANOLIN PLUS HAND LOTION around the nails. The aim is softer hands, fewer callouses and hangnails, with potential longer lasting manicure by morning.
Advert says Lanolin Plus For The Hair improves dull dry hair with lanolin rich formula. Suggests use before shampoo or after washing, helps control frizz and stray ends, lightly scented, priced at one dollar at cosmetic counters.
An advertisement extolls Lanolin Plus Hard Water Shampoo as cleansing without drying, due to abundant lanolin. It claims excellent lather in hard water, leaves hair soft and silken, and requires only one application. Price is one dollar at cosmetic counters.
Lanolin Plus Liquid claims to restore skin oils damaged by sun wind and drying air. It markets itself as a replica of natural skin oils with ingredients to reduce dryness, crow's feet, and rough heels while offering a soft, youthful feel from the first use. The ad urges nightly application and a one dollar price.
This ad touts Lanolin Plus Liquid Cleanser as a creamy lotion that cleanses without drying the skin. It emphasizes lanolin’s skin friendly lubricating effects, notes its sheep’s wool origin, and claims quick skin response. Priced at one dollar plus tax at cosmetic counters.
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