Army Looks to Youth and Business Advice to Boost Enlistments
Atlanta based Joint Area Recruiting Council advises local recruiters as the Army shifts toward an all volunteer force by summer 1973. Pentagon targets 200,000 to 225,000 yearly enlistments with 8,000 reenlistments annually amid declining retention. The council, including six high school pupils, will shape Army messaging and image in Georgia and may expand to other regions if successful.