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Arpin Dairy pushes Strip Cheese and Cheez Stiks national rollout
Arpin Dairy Inc plans broader marketing for Strip Cheese and Cheez Stiks citing a nutrition minded market and a need to educate consumers. David Meyer emphasizes brand building, unique packaging, and non traditional promos such as a three phase mailer to promote the cheese in a can and broader international growth toward China.
MENTIONED IN THIS ARTICLE
Arpin Dairy
Meyer
United States
Mr. Meyer
Matt Meyer
China