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Newspaper
Country Today
Location
Eau Claire, Wisconsin, United States of America
Date
Aug 24, 1983
Page
24
Consumer column explains the REAL Seal on dairy products and pizzas as a mark of genuine dairy foods, noting their nutritional value. It also advertises the Phillips area farmers market on Sept 3 from 9 am to noon, inviting artisans and growers to reserve free space by calling local extension offices.
Simple recipe notes spinach salad with mandarin oranges cucumber and sharp cheddar dressed in sour cream and French dressing. Also includes a layered pineapple strawberry parfait with pecans and whipped cream yielding about 11-12 servings in total.
A survey by Kent Research Inc for the American Dairy Association of Wisconsin finds 42 percent consumer awareness of the REAL Seal across Chicago and Wisconsin regions. The study covered over 700 telephone interviews in May and indicates higher awareness in Wisconsin, with Eau Claire at 54 percent, and younger, heavier milk drinkers most likely to recognize the symbol.
Vernal S. Packard of the University of Minnesota Extension dairy products program cautions that substitute dairy products may deliver lower protein and deficient vitamins and minerals. He notes imitation milks can provide only a fraction of real milk’s protein and overall nutrient content, risking reduced intake of calcium phosphorus magnesium riboflavin and vitamin B12 among consumers relying on the milk group for protein and minerals.
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