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Newspaper
Cedar Rapids Gazette
Location
Cedar Rapids, Iowa, United States of America
Date
Sep 17, 1971
Page
11
Wilson-Sinclair applies a five digit grading system and computer processing to classify cattle by sex conformation quality fat thickness and rib eye area. The aim is rapid objective product description and improved profit opportunities across carcass components.
The article notes Americans consume over 36 billion pounds of red meat yearly and trust its safety due to ongoing efforts by producers processors and the federal meat inspection service. It cites Cedar Rapids plant federal inspection starting in 1890 and improvements over time including visits by Secretary of Agriculture James Wilson in 1906.
Wilson-Sinclair Co. at Cedar Rapids transforms beef marketing by primals at the plant, then vacuum seals customized cuts for retailers under Festival and Corn King Custom-Plus labels. Reduces trimming and shipping costs, limits aging losses, and improves inventory control, while delivering tender flavorful beef to homemakers.
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