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Newspaper
Boston Post
Location
Boston, Massachusetts, United States of America
Date
Oct 18, 1917
Page
10
New England reveals a strong response to the Second Liberty Loan drive with a total approaching eighteen million dollars. Officials report widespread optimism across communities and high participation from local banks and citizens, signaling a robust regional effort.
Amid a patriotic push, Massachusetts and New England races to raise Liberty Bond funds. Officials cite $105 million subscriptions so far with $200 million more needed in ten days. Citizens from factories to storefronts are urged to buy bonds for 4 percent, supporting troops and homes.
An old advertisement touts 20 Mule Team Borax for simple cleaning. It claims divorce court judges could relax if women knew how easy housekeeping is, citing a stained tub cleaned with warm water and Borax. The copy stresses Borax has many household uses.
A wartime exhortation urges citizens to contribute money to war bonds, stressing continued progress and the need for financial support to sustain the war effort. The appeal frames patriotism and collective duty as essential to victory.
Our soldier boys are doing double duty offering their lives and buying bonds. Do a little to show you are back of them by buying a Liberty Bond.
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