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Newspaper
Bessemer Herald
Location
Bessemer, Michigan, United States of America
Date
Aug 18, 1933
Page
3
NRA chief General Hugh S. Johnson urges women to support national recovery by buying from Blue Eagle firms. He says the war footing drive aims to reemploy 60,000 people and lift the economy, urging shoppers to look for the Blue Eagle and buy Blue Eagle merchandise to restore prosperity.
General Hugh S. Johnson, National Recovery Administrator, praises the American Legion’s role in enforcing the President’s reemployment plan. He notes more than 10 000 Legion Posts are actively supporting the effort, stressing Legionnaires’ organization, community standing, and determination. He calls it a glorious battle requiring broad red blooded American support.
General Hugh S. Johnson, Recovery Administrator, rebukes the term Bally-Hoo used for the reemployment drive. He stresses that unemployment is an emergency and the public appeal must be practical, noting the need for safety valves and collective action under the Recovery Act to fight joblessness. He argues the phrase misstates the effort and urges focus on real work and shared responsibility.
The film industry mounted by Gen. Hugh S. Johnson will propagandize the National Recovery Act. Short talking pictures by popular players and famous authors will narrate the New Deal across thousands of screens nationwide under the Blue Eagle sign urging immediate purchase.
Postmaster General Farley launches a nationwide radio appeal urging young Americans to unite across party lines in support of the government recovery campaign. He emphasizes there is no political motive, praising President Roosevelt’s belief in publicity and government openness.
Two political candidates discussed the upcoming local election. One asked what the audience said when told they never paid for a vote. The other recalled a few cheered while the majority lost interest at once, highlighting voter apathy in the scene.
Washington reports that over 1.25 million workers have been rehired through the National Recovery program with a target of six million before winter. Estimates cover blanket codes, temporary codes, and industries under the program, noting large rehiring in retail, textiles, coat and suit, and shipbuilding. Census analysis suggests about 29 million Americans are in classifications affected by NRA rules, with a portion losing hours or jobs, while child labor stigma is noted as diminishing.
Washington reports that many small employers especially shop owners face pressure from not yet meeting blanket code provisions overnight while wishing to comply. The National Recovery Administration asks newspapers to promote fair play for these workers and notes adjustments to reemployment are difficult for two or three person operations. Employers who sign and try to follow the plan without the Blue Eagle deserve consideration like those who have earned the insignia.
The National Recovery Administration pledges to restore employment for thousands of men and women before winter storms. Campaigns urge support, urging buying from stores promoting the Blue Eagle emblem.
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