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Newspaper
Atlanta Constitution
Location
Atlanta, Georgia, United States of America
Date
Nov 01, 1924
Page
7
Supremely distinguished frocks with ostrich trimming define the season in silk chiffon velvets crepe Elizabeth and beaded imported gowns. Abbreviated sleeves suit smart afternoon teas while sleeveless options serve as evening gowns, all from Rich's on the third floor priced at 49.95.
Advertises soft satin ribbons for fashionable girdles nine and a half inches wide in a wide shade range. Offers free sash or bow tied with purchase and ribbons priced at $1.75 per yard from Rich's street floor.
Sister twins feature matching fashion lines with only size differences. The piece promotes New York style coats for girls in sizes 8 to 16 at $24.95, plus dresses and robes in coordinated colors and fabrics. It highlights Beacon Robes and related garments with prices from $1.95 to $19.95 and sizes for teens.
Mokine, a new fabric as soft as moleskin, lends coats a simple line. The season’s finest pieces use this fabric priced at $75, finished with fashionable silver muskrat trim in colors like Epinard green, wood brown, and oxblood.
Special arrangements with the world’s largest dressmaking school bring a One-Hour Dress demonstration to the store all next week. Two experts from the Woman's Institute Scranton Pa will show how a dress can be made in one hour. Announcements will follow.
Bright autumn tinted brushed wool sweaters priced at 4.45 feature long soft warmth. Advertises for hikers golfers fans and hobbyists with woodsy browns greys tans and color combinations. Rich's third floor offers the items.
Dainty gift handkerchiefs wave greetings from abroad. Professionally chosen by Rich experts at prices from 46 to 75 cents. Hand rolled hems and white cloth with borders in rose purple green grey or red plus novelty designs.
Collar and cuff sets feature contrasting piping and embroidery in deep ecru linen suede linen leather satin bengaline and pongee. Peter Pan and Buster Brown styles offered at 95 cents and 1.95 at Righ''s street floor.
An old time ad notes women fleece lined long sleeved vests ankle length drawers matching sets at 79c. Regular and extra sizes offered. Mentions $1.25 Union Suits and a sleeveless knee length medium weight option. Street floor location.
Barber Bill’s Shop offers pony rides while customers get hair cuts. Barbers bring three years’ apprenticeship with credit, and the shop is located on the second floor at Righ’s.
Good night sleep tight sleepers for little girls priced 1.49 in pink blue stripes and solids sizes 7 to 16 with silk frog fasteners and trim. Choose from outing flannel wool crepe jersey velvets many with embroidery.
An advertisement touts Betsyette rain gear with a waterproof slicker and matching hat in tan. It promises rain shedding, priced at 7.56 dollars, available for girls up to size 14.
Wool socks in black brown and fawn with turnover cuffs for children up to size 10. Three quarter length and priced 75 cents, now 39 cents at Rich's Street Floor.
Glove buys emphasize a flare at the cuff with suede finish novelty gauntlets featuring embroidery in gray light beaver fawn mode oak and cov ert. Sizes 54 to 7 priced 1.29. Real Kid Gauntlets 3.95. Ads note savings with attractive backs or flare cuff. Rich's street floor.
Fashion leans toward under arm bags for winter. Real leather latest arrivals priced at 1.95 and 2.95 dollars. Numerous novelty grain leathers offered with neat, finished looks.
An advertising note touts complementing silk hose priced at $1.11. Full fashioned with lisle tops, twelve shades offered, sized 8 to 10 for a trim ankle.
Silk Ties in a large assortment of stripes at Rich's priced at $1. Aimed at matching suits like London lavender and Grecian grey the ad invites shoppers to pair neckwear with new outfits in the season.
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