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Newspaper
Atlanta Constitution
Location
Atlanta, Georgia, United States of America
Date
May 22, 1910
Page
81
A special features week highlights low prices on wearables and summer home furnishings. Monday's list emphasizes savings on rompers at 39 cents, ginghams and chambray outfits for children, and a broad array of white garments and undermine garments priced to attract quick sales.
These fabrics, long popular for softness and beauty, now sell at a low price. Dainty silken tissues, previously 39c and 49c, are offered at 29c. New designs include embroidered self-color dots, broken stripes, novelty figures and brocade effects in many colors. Suitable for afternoon and evening dresses, they are lighter and more pleasing than before.
Delicate lawn slips designed to pair with summer dresses feature beadings ribbons and lace inserts. The skirt is tucked with a lace trimmed ruffle and medallion yokes. Several charming styles are offered now at $1.89, lower than usual.
Delicate Valenciennes lace meshes and graceful patterns sell for less than usual, with many pieces priced lower than half or even a third of typical costs. New vals and point de Paris edgings and insertions fill the selection, providing abundant lace varieties and an exceptional opportunity.
A large variety store advertises Fine Swiss Flouncings six to seven inches wide with stylish patterns. The new designs in soft material promise pleasing value for lingerie dresses and similar projects at 69 cents per yard.
50c Barrettes and 25c Hlair Barrettes with carved effects and small brilliants. Shell and amber finishes. 50c Belt Buckles at 38c, Belt Pins new designs, plain and jeweled. 50c Hat Pins at 38c large oval shapes with white stones. Elastic and Persian Belts, newest styles with artistic buckles. $1 Belts for 69c. 50c Wash Belts now 7c plain, tucked and embroidered in white madras and linen.
Advertises various fabrics including 36-inch checked white lawns at 5c, 36-inch plain cord linens, 32-inch Persian Lawns at 10c, 36-inch India Linens at 15c, 40-inch Nainsook at 15c yard, mercerized lingerie Batiste at 25c, and Flaxon varieties up to 75c. Highlights seasonable values and quality for waists dresses lingerie undergarments.
Displayed dresser scarfs priced at 30 cents, described as demstitched and measuring 22 by 56 inches.
Hair nets in large 9c size with invisible matching shades offered at 19 cents. Fluffy hair switches described as 2 and 24 inches long, normally valued at $2, discounted to $1.39.
Nice heavy quilts with scalloped embroidered edges offered for the event. They are 12 by 4 in size and priced at $2.35 each, highlighting notable bedding values for the sale.
Bargain price on Pine Tar Moth Bags size 24 by 37 inches offered at 37 cents to protect winter clothes furs blankets from moths dust and damage during summer. Superior storage protection highlighted as the value.
A department store offers remnants of draperies and nets at half price with many fabrics and lengths. Includes Swisses Silkolines Cretonnes Taffetas Dimities Denims and more plus heavier draperies for portieres and upholstery. Prices range from 14 to 40 per yard and up to 1.25 qualities at 50 to 62 1 2 percent off.
Blue and black Jaffeta Waists in two attractive light weight silk models for travel and wear. One features tucked front and back with knife-pleated frill. the other is scalloped and button trimmed. Prices listed 7.75 with other fine waists from 4.50 to 8.75 and linen options.
A newspaper blurb promotes washable dresses in various materials and designs. It highlights newness in fabric and price competitiveness, noting many styles at 7.50 per dozen with lawn prints, ginghams, overskirt models, and specialty linen and lingerie options from 7.50 to 38 dollars.
Advert shows women handkerchiefs priced at 5 cents each with soft sheer checked fabrics and novelty ties featuring initials. Regular Joc handkerchiefs also 5 cents. Men's all linen handkerchiefs with narrow hems offered at 12 4 cents each.
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