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Newspaper
Atlanta Constitution
Location
Atlanta, Georgia, United States of America
Date
Jun 03, 1923
Page
35
Keely presents 200 tub silk dresses in over 30 styles and sizes 16 to 42. The feature emphasizes quality workmanship and materials, noting sports styles, paneling, pleats, pockets, and dainty patterns in white, pink, gray, maize, apricot, light blue with pin stripes and checks.
Fashion notes say sandals rise as warm weather nears with cool comfort and stylish looks. Describes styles such as black heel perforated vamp single strap and color options White-Green White-Red all White Kid and color blends. Also mentions black satin with black suede black patent with gray suede and high heel variants. Orders over 11 00 malt get prompt attention.
Sport skirts arrive in smart sporty stripes bars plaids checks and plain white. They belong in every season and outfit from vacations to club affairs. Do not miss seeing the new arrivals.
White and Ecru Lace dresses are ultra fashionable with flounces and bands for afternoon and party frocks. The dresses suit summer candle light events and go on sale tomorrow with several hundred yards of high grade flounces in full skirt lengths at 1.75 dollars per yard.
We feature Arrows Novelty White Fabrics with Swiss organdie and embroidered Swiss and French boxroom crepe grounds. Nearly 1000 yards of 45 inch material valued at 1.25 yard, special 89 cents. 36 inch white shrunk linen, special from Belfast. Monday June specials include voiles and dotted checks, with denim and ratine options for summer frocks and skirts.
Hand made frocks in black Chantilly Spanish and novelty laces over colored slips are advertised as stunning and irresistible. The collection features varied styles and is priced between 79.75 and 149.75 dollars.
Lingerie sale opens tomorrow with four groups of intimate wear including teddies bloomers vests stepins gowns crafted in Crepe de Chine and glove silk. Regular values from 2.50 to 5.00 offered at 1.98 to 2.95, with hand embroidered gowns described as exquisite and finely made to appeal to shoppers seeking substantial savings.
Mallinson sells a silk Dropstitch Thistledu line in white copen beige gray tan rose and two tone pastels. Retail price listed at 4.95 with some stores charging 6.50. The ad claims buyers can save about 10 on each dress, prompting possible two or three purchases for summer wardrobes.
Fine for street and sports wear or travel, offering a wide range of colors including Brown Gray Beige Henna Pekin Blue Black Copen Flame Navy French Blue Tan. Strictly all wool and 54 inches wide, yard price two dollars and forty nine cents.
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