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Athens Messenger in Athens, Ohio

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This newspaper page contains 5 articles. Subscribers can read the full text of each article.

Newspaper

Athens Messenger

Location

Athens, Ohio, United States of America

Date

Mar 27, 1935

Page

18

New Makeup Trends At Local Stores For Easter

Local shops unveil moisture proof green mascara in brown black and blue shades. Indelible lipstick with nourishing base debuts alongside vitamin creams for dry winter skin. Easter cosmetic sets include decorative eggs and geranium bath soap boxes. Bright nail colors favor full nails with no white moons.

Business Girls Must Be Hard Boiled and Pleasant Too

Emma Dee Partridge of New York and the Advertising Women of New York firm up a modern business girl profile. The ideal combines hard boiled efficiency with femininity, humor, initiative, discretion, and scrupulous grooming, while handling personal affairs without fuss.

New York Emma Dot Partridge Advertising Women of Miss Partridge Emma Dee Partridge Window Advertising Company

Men Prefer Girls Pretty First Says Louise Sanders

Louise Sanders, New York designer, argues men prefer women who look pretty over being smart. A survey of men shows they favor soft fabrics and colors like blue and pink over brown and red, seeking romance and glamour rather than distinctive or practical dress.

Louise Sanders New York

Navy Shoes and Low Heels Lead Spring Footwear Trends

The article surveys spring footwear focusing on navy shoes and low leather heels suited for sports and walking. It notes varied leathers including Calcutta lizard and treebark, plus fabric options like home-spanish and gabardine, with emphasis on durability and smart appearance.

Calcutta

Slacks and Coat Sweat Set Sport Wear Trends

Spring and summer sport clothes center on slacks and sweaters with contrasting colors. Patterns favor checks and plaids in tan gray and black and white, with zip closures and multiple colors. Sweaters feature brushed blue tan gray tones, while striped cotton turn-downs appear in men’s outfits. Colombia coal reserves are cited at 27 million metric tons.

Athens Sue

Also Mentioned on This Page

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