02 May 1915
Page 1
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Newspaper
Athens Banner
Location
Athens, Georgia, United States of America
Date
May 02, 1915
Page
1
A promotional note announces an annual May sale at Michael's department store featuring extensive discounts across multiple departments. It invites shoppers to visit Monday for a wide range of special values while noting that additional items remain on display beyond the listed selections.
Our May sale offers a big selection of fashionable hats at a fraction of typical cost. We feature a widest line of high class millinery with numerous models priced at 2 3 4 5 dollars and many at 7 50, proving this shop as your season headquarters.
Preparations have been made for the greatest May Sale of spring suits in the store's history. Lowlier styles, greater variety, and better values offer wool serge gabardine poplin and novelty weaves, silk poplins and chatter cloth at prices far below original value. This month aims to unload and dispose of most suits in the first week as military style coats with flare skirts and braid trim lead the collection. You save $10 or more on your suit purchase. the skirt value often equals or exceeds the suit price. Don’t miss this sale.
Fashion notes insist corsets shape the current gown silhouettes with slipped waistlines and flat backs. Bust-Proof Corsets claim to support the upper figure while remaining comfortable, as skirts run slightly shorter and waistlines hint a snug fit.
May sale presents stamped gowns with nainsook patterns suitable for plain, French or eyelet embroidery. Regular prices range from 59 to 75 cents. sale price is 38 cents per gown. Limited offer.
Advertisement notes boys blouses in sizes 6 to 14 cannot be duplicated for higher price. Describes comfortable fit, fast color fabric and wide pattern range. Priced at 50 cents each.
Warm weather prompts Kool Klothes display of summer dresses offering comfort style and quality. Silk and crepe dresses plus dinner and evening wear in taffeta silk poplin and voile fabrics. May Sale features price reductions from five to ten dollars per dress.
Travel gear advertised with a range of trunks and bags from steamer to wardrobe styles. Emphasizes that good baggage denotes character and notes prices from 5 to 75 dollars. Mentions brands Indestructo and Likly as examples.
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