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Newspaper
Whitewright Sun
Location
Whitewright, Texas, United States of America
Date
Jun 08, 1922
Page
4
The Whitewright Sun reports candidate announcements for state offices, a governor race withdrawal, and praise from neighboring papers. It notes Denton Texas Press Association recognition for the Sun, GOP primary results in Iowa, and local booster statements about Whitewright and Grayson County towns.
A reflective verse by Walt Mason warns against endless waiting for future pleasures. The speaker recalls endless longing for summers, picnics, and July, then realizes years have passed, health faded, and the present moment is all that remains as tomorrow becomes a ghost.
An instructive advertising lesson shows how large mail order houses began 1921 with a risky economy in ads. They cut costly features from catalogs and campaigns, a move echoed by wholesale and retail firms as they trimmed prestige elements to survive high ad expenses.
The piece argues against cutting advertising during dull business. Sears Roebuck & Co. plans a record 1922 catalogue despite near 17 million dollar annual loss, contending that expansive promotion supports long term growth. Festus Wade notes advertising should be treated as a business force, not a fluctuating expense.
A collage of editorials and quips from multiple papers comments on Europe America and global politics. Observations touch on the future of Europe postwar inflation strikes and diplomacy with sly humor about unions politics and leadership with doubt about healing times and economic strains.
Geo Woodruff of Chicago told the South Dakota Bankers Association in Aberdeen that competition in business is fierce and banks must fight upward. He called advertising the most effective weapon, with newspaper ads the biggest tool, noting bankers who doubt advertising are retreating. Publicity, he argued, turns spendthrifts into savers and supports America’s economic stability.
C F Bolin a six foot five Cheyenne man arrived in New York with a gun on each hip to protect himself from gunmen He sought an escort to the McAlpin Hotel and was guided safely by a hotel desk aide and a station athlete No shots were fired on his first day in the city
Kreis died Friday from injuries after a 300-pound block of ice fell from an ice wagon. He rode on the step at the rear with his mother driving. A rough patch caused the block to slide off, pinning him underneath.
Waco June 6 E W Cole of Austin filed with the State Democratic Executive Committee for a July primary spot as Congressman at large He argues Texas based on the 1920 census is entitled to one more Representative despite Congress not completing apportionment and that neglect should not deny representation guaranteed by the Constitution.
Belton Texas June 6 Governor Pat M Neff told Baylor College graduates that if you seek worthwhile work you will be handed lemons. He said he makes lemonade of them as diplomas were awarded to forty four literary graduates and fourteen fine arts graduates at the exercises.
In Greenville Texas on June 5 general disapproval of the proposed interurban line to be built by Northeast Texas Traction Company of Dallas from Dallas to Greenville is voiced by leading local businessmen who say it is not wanted.
If Dawes’s paper and pen hold out we expect him to demonstrate that the Government is being run at an actual net profit. Columbia Red.
Old text notes Eden born interests of New Orleans purchasing the L. A. & N. Railway and claiming it will handle all traffic from Greenville and nearby areas. Also mentions Omaha burglars singing a hymn during a store robbery and wartime profiteers singing America. Includes Sun ad for stationery supplies such as typewriter ribbons paper carbons envelopes and adding machine paper.
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