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Ward Co. Low Prices Drive Confidence and Buying Power
Montgomery Ward & Co places millions of dollars in merchandise at new low levels. The appeal argues current prices are among the lowest in years and urges continued price reductions to stimulate public buying power amid unemployment and weak export markets. It cites Byrd Antarctic Expedition as validation of product dependability. Leadership demands action. Calvin Coolidge quote concludes call for cooperation.
MENTIONED IN THIS ARTICLE
America
Montgomery Ward & Co
Ward
Calvin Coolidge