Conference remarks on weekly papers amid national advertising trends
James H. Lee explains in Rochester that country weeklies hold equal value with large dailies for local news and ads. He cites co operation between publishers and advertisers, examples from Standard Oil and New York Telephone campaigns, and argues for fixed advertising rates and home paper emphasis to drive sales.
MENTIONED IN THIS ARTICLE
James H. Lee
Buffalo
American Press Association
Western New York Newspaper Publishers’ Association
Rochester
N. I
Standard Oil Company
New York Telephone Company
Express
Parcel Post
List of Liquor License Petitions Filed in Warren County Pa
Petitions for retail and wholesale liquor licenses filed in the Warren County Court of Quarter Sessions to be presented March 16 1914. Names include McDermott Tipper Wager Healy Pryor Hamm Madden O Donnell Carmichael Costello Costello Masterson Jackson Schueltz Baldensperger Swanson Caldin Edwards Graham Acocks Phillips W Keeler etc. Licenses sought at hotels houses and Hodges across towns including Russell Tidioute Warren Clarendon Youngsville Irvine Pittsfield and Columbus with venues like Lane House Ryan Hotel Hotel Adams Keystone and New Windsor Hotels and multiple venues on Pennsylvania Avenue West Main Street and other local streets.
MENTIONED IN THIS ARTICLE
Court of Quarter Sessions of the Peace
Warren County
Pennsylvania
P. J. McDermott
Russell
Lane House
Pine Grove Township
Robert Tipper
Thomas King
Tidioute
Ryan Hotel
South Side Main Street
M. J. Wager
Warren
Pennsylvania Avenue
Warren Borough
Joseph Healy
West End
Fourth Ward
S. E. Pryor
Warren Pa
New Struthers Hotel
Pennsylvania Avenue West
Liberty Street
Second Ward
Allen W. Hamm
Sheffield
Sheffield House
Sheffield Village
Sheffield Township
James E. Madden
Hickory Street
Third Ward
Edward O’donnell
Lee House
Daniel Carmichael
North Side Main Street
Michael F. Costello
Stephen J. Costello
North
Clarendon
Keystone
Railroad
Center Streets
A. H. Gallup
Youngsville
Fairmont House
Robert S. Sweet
Youngsville House
North Streets
Hawley E. Wheeler
Penna. Avenue W
Peter IF. Masterson
Pennsylvania Avenue W
Willard F. Jackson
Irvine
New Windsor
Brokenstraw Township
W. F. Schueltz
Arcade
Joel B. Sackett
Central House
M. K. Gleason
Warren, Pa
Revere
Fourth Oe
John Baldensperger
Shaw
Main
Charles A. Swanson
Eagle Hotel
South Side
Nettie L. Acocks
Pittsfield
Pittsfield House
Pittsfield Township
Frank S. Phillips
North Clarendon
Henry House
Railroad Street
Joseph F. Wiest
Fred N. Dietsch
Penna Avenue W
Warren Brewing Company
Main Ave
Pleasant Township
Paul S. Horton
Exchange Hotel
Penn. Ave. W
al. FE. Nichols
Grand Valley
Grand Valley Hotel
John P. Flaus
Columbus
Columbus Hotel
Columbus Borough
John O. Peterson
New Warren
Penna
Jacob A. Johnson
Allegheny
Glade Run Bridge
Sixth Ward
Glade Township
James A. Griffin
Corydon
Corydon House
Bradford Streets
Corydon Village
Corydon Township
Fred H. Walden
Sugar Grove
New Sugar Grove
B. Warren Couny
A. Solomon Silver
Kinzua
Masters Sale Notice in Warren County Pennsylvania
By order of the Court of Common Pleas of Warren County an equity sale of three parcels in Warren Pennsylvania is set for March 28, 1914 at 10 a.m. The property includes two two story brick and frame buildings on Pennsylvania Avenue with parcels defined by precise frontage and depth measurements. Terms require one third cash on confirmation and balance in two equal annual payments with interest secured by judgment bond and mortgage.
MENTIONED IN THIS ARTICLE
Court of Common Pleas
Warren County
Pennsylvania
Warren
Pennsylvania Avenue W
Warren and Franklin Turnpike
Said Avenue
Pennsylvania Avenue
Bill
Equity
Getting the National Advertiser
Publishers urged to secure merchant cooperation for national ads in local papers. Explain reach of magazines vs local papers to boost sales for advertised goods.
Newspaper advertising as lifeblood of business debate
A discussion on the value of local newspapers for ads contrasts a publisher canceling a weekly subscription with the belief newspapers reach the nation’s buyers. Advertising managers from Buffalo stores praise in-town papers for steady results and urge publisher merchant cooperation to boost local sales.
MENTIONED IN THIS ARTICLE
Buffalo
Sao
Loca
Importance of Sticking to Rates in Advertising
Publishers should fix and uphold fair advertising rates to build advertiser confidence. Advertising is a staple commodity like sugar or flour and must have a fixed price. The value perception is harmed if advertisers believe they can haggle below the published rate.
Progressive Pub Lisher Ad Value In Advertising
The piece extols a publisher who helps merchants craft advertisements and stays in close contact, noting his enthusiasm proves customers receive full value for every advertising dollar spent.
Weekly Press Growth Promises Lasting Future
A reflection compares past and present weekly papers, praising improved printing results, modern equipment, and new methods. It notes increased prestige with advertisers and business stability, asking how many have withstood time and evolution as the weekly press has. The outlook is described as promising and lasting.
MENTIONED IN THIS ARTICLE
American Press Association
Association
Attorneys E. H. Beshlin and C. A. Mertens listed
Mah 5 12 19 26 refers to dates or installments in a legal matter filed by attorneys E. H. Beshlin and Charles A. Mertens. The notice names the lawyers and marks upcoming actions on specified Mah dates.
MENTIONED IN THIS ARTICLE
E. H. Beshlin
Charles A. Mertens
Estate of I. W. Fellers Letters Testamentary Granted
Letters testamentary on the Estate of I. W. Fellers late of Warren Borough Warren County Pa deceased have been granted to the undersigned. Creditors must pay immediate and those with claims must present them properly authenticated for settlement. T L Hampson Atty.
MENTIONED IN THIS ARTICLE
I. W. Fellers
Warren
Warren County
Testamentary Letters for Lydia M. Smith Estate
Notice announces letters testamentary granted to Louie Undermined as executor of the estate of Lydia M. Smith of Corydon Warren County Pa deceased. Publication date Warren Pa Jan 9 1914 and Karl A Krantz executor named Feb 1961.
Also Mentioned on This Page
John Brown
Big City
John Jones
New York
So-and-so
Kinzua Hotel
Kinzua Village
Kinzua Township
A. Clark
National
Sciencescape
Iine
Opinie Hose
the Progressive Publisher
T. L. Hampson, Att’y
Lydia M. Smith
Karl A. Krantz
Rogers Bros
Interrational Silver CO
Meriden Britannia Co
Meriden, Conn
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