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Newspaper
Vernal Express
Location
Vernal, Utah, United States of America
Date
Feb 18, 1921
Page
4
Advertising rates for 1021 show display ads up to 100 inches at 36c per inch and over 100 inches at 300 per inch, non contracted display at 600 per inch, business locale 8-pt 10c per line, 8-pt bold 16c, 12-pt black 206 per line. Notices and legal notices priced per line: ten cents per insertion, advance payment required. water notices 15 dollars. final proof 12 dollars. contest notices 10 cents per line.
Growing populations push reliance on canned fruits and vegetables. Intensive farming raises California land values from 500 to 2000 dollars an acre while state canneries last year produced over 100 million dollars in canned goods. Ten acres of intensive farming can yield more profit than 200 acres of general farming, suggesting Utah could gain similarly with strong grower packer cooperation.
A Utah legislative proposal urges publishing county commissioners proceedings to curb favoritism and waste. Proponents argue publicity guards against excess, reduces improper contracting gains, and reveals indigent aid patterns, though costs are cited as a factor.
In an editorial tone the Provo Post argues publicity can curb county extravagances by exposing actions the public might not learn about otherwise. It contends the cost of publicity is far outweighed by the savings to every county across the state.
The Southern Pacific Company will present seven reels of The Story of Oil exploring the fuel oil crisis. The film traces production to consumption and stresses conservation as oil demand outpaces supply. California stocks drop monthly while by products fuel millions of vehicles. SP uses 60 million gallons monthly.
A humorous look at editor duties satirizes routine clerical work while listing a string of odd, small town mishaps. Names like Mrs Jones from Cactus Creek and Harold Green appear among light incidents such as slips, scratches, and a dog bite on a public square.
A Nova Scotia merchant lists himself as Forest Dealer in soft and hard coal ice cream wood chocolate caramels tar roofing lime cement perfumery nails putty spectacles and horse radish. Plumbing gas fitting and undertaking in all branches. Hides tallow and maple syrup fine gold jewelry and silver ware salt glue codfish and gent a neckwear. Steam fitting and fire extinguishers undertaker and confectioner. Diseases of horses and children a specialty.
If Uncle By knew as much as some young fellows thing they do, Harri man wouldn't long be the railway king of this country.
The line contrasts stage villains who puff cigarettes with real life villains who habitually smoke a corn-cob pipe, highlighting differing depiction versus behavior.
A quirky comparison suggests reformers favor wireless methods, likening the approach to rescuing an injured toad on a pitchfork. The odd image underscores a belief in delving into unconventional means rather than traditional fixes.
A reflective line suggests that if people spoke of others only after their deaths it would echo like tombstones. The idea frames social talk as the key to a quieter world, urging restraint and thoughtful discourse.
A pithy aphorism on resilience. It speaks of strength in facing hardship when one’s guiding beliefs are tested by life’s wheelbarrow of trials.
A proverb-like line contrasts aiding a washerwoman with lifting a robe to keep the queen dry, framing the act of small kindness as nobler than ceremonial display. The language echoes moral instruction on practical generosity over grand spectacle.
A reader notes the paradox that happiness is pursued as eagerly as riches. The quip contrasts the endless chase for wealth with the constant promise of Christmas described in a Kansas paper advertisement. The line ends with a wry dig at consumer culture and seasonal hype.
A short, witty note argues that the best gift a husband can give his wife is a box of fine cigars, provided he stays home at night to share the smoke. The quip frames domestic contentment as the ultimate present.
The Utah Legislature debates SB 123 by Senator Southwick banning cigarette and cigarette paper sales and ads, restricting minor use and smoking in enclosed public places, with penalties and enforcement rules, plus amendments on constables and county bounty laws. The long document outlines prohibitions, search powers, and penalties, plus sections on smoking in workplaces and public areas.
A U S Department of Agriculture Rural Engineering plan describes an inexpensive two entrance farm family cottage with a bed room living room and kitchen. It notes lattice porch sections and back porch appeal and offers plans on request design 1009. The Utah Legislature creates a transportation clause for school children in section 4617x1 of chapter 10 title 96 with mandatory free transport or schooling for families two miles from a school, effective upon approval.
A Lincoln Memorial play with fourteen Junior H. department students carried the program. John Brimhall and Archa Grifis depicted Uncle Sam and Columbia. other participants included Henry and Agnes Schaefermeyer, Lucille Campbell, Hazel Brass, Anta Ross, Charles Jawett, Lela Hatch, William Griffis, Margaret Neal, Hessie Dean, Thelma Hunt, Owen McCarrell, and Barbra Banka. Children sang and recited. Mrs. W. A. Banks and Miss Myrtle Hoeft sang solos. A social hour led by L. C. Thorne of the Young People’s society ended the evening.
The note invites readers and patrons who support the paper through advertising to help keep it possible, highlighting reliance on community sponsors to sustain publication.
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