U S Market Managers Misunderstand European Distribution
AP analysis notes American firms fail abroad due to treating Europe as a single market and exporting US practices. Bernard Krief says France’s soup potage, cafe habits show misreadings. He cites distribution differences, locals’ pragmatism, and the slow European change amid a shift by youth.
MENTIONED IN THIS ARTICLE
France
Bernard Krief
Krief
Europe
United States
Germany
Italy
Netherlands
Spain
America
Commissioners Sleep On Job Over Linen Cost Debate
Cook County commissioners approved disposable paper sheets for county institutions after testing them for two weeks. The sheets cost about 40 cents each in bulk, and officials say they will be cheaper than cloth sheets.
MENTIONED IN THIS ARTICLE
Chicago
Cook County
Instant majors reshape film market with new releasing firms
Hollywood reports a surge of new film releasing companies branded as instant majors. Commonwealth United National General Cinerama join ranks to challenge the big five, expanding distribution fees and offering campaigns for niche audiences beyond mass market releases.
MENTIONED IN THIS ARTICLE
Bob
Thomas
Associated Press
Hollywood
National General
Doris Day
Brian Keirn
Gregory Peck
Eva Marie Saint
April Fool
Jack Lemmon
Catharine Deneuve
Paramount
MGM
Fox
RKO
Warner Brothers
Columbia
Universal
United Artists
Republic
Monogram
Allied Artists
Walt Disney
Buena Vista
Film Releasing
Relea
Funeral for WWII leader Alexander of Tunis scheduled
A funeral service for Field Marshal Earl Alexander of Tunis will be held in St Georges Chapel at Windsor Castle next Tuesday. The burial will be private with no memorial service planned. Alexander, supreme allied commander in the Mediterranean during World War II, died Monday at 77.
MENTIONED IN THIS ARTICLE
London
Earl Alexander of
Tunis
St. Georges Chapel
Windsor Castle
Alexander
Mediterranean
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