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Newspaper
The Daily Mail
Location
Hagerstown, Maryland, United States of America
Date
May 16, 1925
Page
9
General announces tests showing higher motor power with its cord due to reduced internal friction. Tires absorb power from internal drag. lubrication and a rubber film keep fibers separated, insulating cord and cutting friction. This lubrication-like process yields more effective power than other tires.
General Cord tires claim longer mileage and reduced wear from lower internal friction, enabling high power with low pressure. The ad touts 4-ply balloon tires, reduced punctures, and overall durability, noting General’s leadership in low pressure tire technology and construction that resists heating and wear.
General reveals a friction reducing insulated cord card process. It uses a special method passing cord piles through large calender gallera with heavy rubber coating between cords to ensure full surround and no contact. A high quality combed cotton weave and new construction principles complete the system.
General Cord users enjoyed low air pressure before balloons. With experience in low pressure construction dating back beyond other manufacturers, General Cords became a feature long before the balloon tree. The history traces General’s development from Regular size cards to 4-ply and 1-ply balloons, explaining their early success.
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