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Newspaper
The Chronicle Telegram
Location
Elyria, Ohio, United States of America
Date
Oct 09, 1954
Page
21
Motordom laments a Cook County Illinois survey showing two of every five motorists ignore stop signs. The warning emphasizes readiness to stop for safety, the risk of confusion with right of way, and calls for enforcement or a shift to warning signals.
The 1955 Studebaker models introduce higher horsepower across 24 body styles led by luxury Presidents and Champions. New V-8 Commander engines, tubeless tires, and standard Studebaker fielder features elevate styling and engineering while pricing targets the low-price field. Power brakes and choices like overdrive transmissions remain optional, with eight solid and eight two-tone colors offered.
Automotive News surveys economists predicting the new car market will reach over five million units next year and rise 2 to 3 percent annually through the decade. Averaged sales 1960 to 1970 expected above six million yearly as drivers gain more for their money amid styling and engineering changes. Studebaker previews 1955 model in Chicago on Sept 24, Buick in Flint on Oct 6, Chrysler calendar around Oct 1 with writers invited to previews and public notices following.
Frederick C Russell explains how modern engines lose power before and after ignition. He cites drive line losses, exhaust, cooling, and transmission drag, noting a 10 percent drop from heated intake and up to 16 horsepower saved by special exhaust. He warns buyers may overestimate usable power from high horsepower ratings.
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