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This newspaper page contains 6 articles. Subscribers can read the full text of each article.
Newspaper
The Chronicle Telegram
Location
Elyria, Ohio, United States of America
Date
May 21, 1984
Page
6
HBO launches HBO Mailbox to address subscriber complaints by airing thoughtful letters. Mason Adams hosts three minute segments shown about twenty times per two weeks, responding sincerely to readers from Stuarts Draft Virginia and Sedro-Woolley Washington as HBO faced nearly 7,000 letters in April with 4,943 directed to the mailbox.
Adams cited HBO metrics including 121 of 137 1982 releases and 95 percent of the 500 top grossing films broadcast over the past decade. He noted 75 offerings per month and 13.5 million subscribers. He urged viewers to sample titles and share feedback as HBO signals concern.
HBO executives debate the fate of HBO Mailbox as a viewer feedback segment. Ellen Cooper notes questions can tire audiences. Abraham defends the program as a pay TV loyalty tool. The segment, started in March, will pause after June for a September facelift.
U.S. team breaks through in Athens 1896 Olympic debut with stunning early victories. Evening schedule features classic films and notable casts across HBO Showtime Cinemax TMC and WTBS, including Papillon, Twilight Zone The Movie, and Young Frankenstein, with further options through the night.
Listings include Tonight’s lineup with titles such as Something Completely Different, Carousel, Corruption, The General Died At Dawn, Love And Death, Arena, Wild Morse Hawk, Dream Wife, Kill Or Be Killed, Local Hero, A Night In Casablanca, Tom Sawyer, On The Waterfront, Tales Of The Unexpected, and a live segment with Lana Wood and Playboy advisor Jim Petersen. Networks listed: CINEMAX WOR HBO SHOWTIME TMC and 1:30 PM to 5:00 PM time blocks.
The article notes American forces defeated Japanese troops at Tarawa in the Pacific during World War II on November 23, 1943, highlighting the battle as a significant U.S. victory. The item also includes a brief ad line about faster sales for classified notices.
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