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Junior department tests latest consumer trends
The junior market acts as a fast moving fashion lab in department and specialty stores, shaping trends through lower prices and rapid turnover. Key players like Burdines, Bloomingdale's, and Macy's describe youths and young housewives driving demand for trends, with denim, destroyed and mutilated jeans, and patched Used Jeans leading this season.
MENTIONED IN THIS ARTICLE
Burdines
Brenda Rosenberg
Louis Dell’Olio
Anne Klein
Bernie Ozer
Associated Merchandising Corp
Y.E.S
Bloomingdale’s
Bloomingdale
Gale Snyder
Burdines’ Rosenberg
MTV
Esprit
Marilyn Godsey
Macy’s
Miami
Generra
GUESS
Emanuelle
Girbaud
Williwear
Union Bay
Tommy Hilfiger
Snyder