Charities Hopeful as Individual Donors Hold Steady in Hard Year
Charities faced tax law changes and a stock market crash but rely mainly on individuals for donations. United Way projects a 61 percent rise in 1987 gifts, while corporate giving tightens. Salvation Army reports securities donations slumping yet overall income up slightly. Bell ringers faced mall bans but public pressure prompted policy reversals.
MENTIONED IN THIS ARTICLE
The
United Way
John Stafford
Salvation Army
New York
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