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Brand names in New York tests vex parents
New York tests with references to Nike Barbie iPod Mug Root Beer and Life Savers sparked criticism from some parents and educators who say brand mentions feel like product placement while officials insist the mentions were not paid advertising.
MENTIONED IN THIS ARTICLE
New York
Nike
New York State
Josh Golin
Sam Pirozzolo
Staten Island
PepsiCo
Tom Dunn
Education Department
Pearson
Stacy Skelly
Education
Ment
Wrigley
Michal Ann Strahilevitz
Golden Gate University
Kelly O’keefe
Virginia Commonwealth University
O’keefe
Allen Adamson
Landor Associates