Rewriting TV Image of Women Sparks Media Movement
The modern women's movement reshapes media images from the old mostly domestic role to diverse, active women. Betty Friedan notes the feminine mystique, while Mary Tyler Moore and shows like Charlie's Angels illustrate stronger, independent heroines. ABC hires NOW leaders to raise standards and increase women in TV roles.
MENTIONED IN THIS ARTICLE
Mary Tyler Moore
Phyllis
Maude
Rhoda
Angie Dickinson
Charlie's Angels
Betty Friedan and the changing image of women in media
Betty Friedan founded the National Organization for Women and led it from 1966 to 1970, shaping modern feminism with The Feminine Mystique. The article surveys evolving portrayals of women in magazines, films, and newspapers, noting increased female agency, women in journalism, and shifting public images, with upcoming discussion by UC San Diego sociologist Bennett M. Berger next week.
MENTIONED IN THIS ARTICLE
Betty Friedan
National Organization For Women
Penthouse
Playboy
Helen Gurley Brown
Alice
Erica Jong
New York Times
Newsweek
NBC
University of California
Bennett M. Berger
The
San Diego
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