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Lincoln-Mercury Scores Navigator Sales Coup
Lincoln-Mercury division sales rise 9 percent helped by the Navigator, a Ford Expedition clone, with August marking the best month since 1983. Navigator sold 11,000 units by mid-September, 28,000 expected this year, 26,000 dealer orders, 60 percent of buyers from non-Ford brands, 40 percent paid cash, and a 10 day supply in Chicago.
MENTIONED IN THIS ARTICLE
Navigator
Cadillac
Steve Lyons
Lincoln-Mercury
Ford Division
Lyons
Chicago